Is it dumb enough?

Soundtrax pacemaker

Front (above), back (below).

Soundtrax pacemaker back

This postcard campaign — to promote using Soundtrax Recording Studios instead of going the DIY route — was maybe the most fun of any project I ever worked on (the sock puppet spaghetti western came close). Inspired by the ads you used to see in comic books (I ordered a lot of that crap as a kid), Jim Briggs and I were tasked with coming up with something more stupid than the previous one. And to expand the campaign in true multimedia style, we opted for a Christmas album.

Here’s a couple more (front only). Click ’em, they get bigger and dumber.

Soundtrax sub card

Soundtrax shock card


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